What is Pura?

Pura is a wellness company that designs, manufactures, and sells sustainable, skincare-oriented beauty products. The Pura makeup brush set will be the first of a line of beauty and wellness products designed to be highly functional, aesthetically pleasing and sustainable.

The goal of Pura is to offer products that are as good for the environment as they are for your skin. Pura is dedicated to creating products that empower consumers to use makeup and skincare as a tool of personal expression. All products will be designed in house and sold in this online store.